Where can you use the stickers you purchased? – Usage scope and license
- Just because you bought a sticker does not mean you own the image.
- Naver uses clicks, while WordPress uses duplication.
- Before writing for WordPress, what should you check?
- The most common points of failure when verifying directly.
- Three misconceptions exacerbate the problem.
- “Since I paid for it, I think it’s my image.”
- If it’s a personal blog, the assumption is that it’s not for commercial use.
- The idea is that it’s acceptable as long as you cite the source.
- Please select the appropriate option based on the specific situation.
- After verifying the license, deploy it to WordPress – DecoBlocks.
- Frequently Asked Questions.
- WordPress-related plugins
While writing a post on her Naver blog, Minji chose a cute sticker. When she pressed the button, the sticker immediately appeared within the post, and she thought that she could also use that image as a thumbnail for her WordPress site.
However, it did not work in the same way on WordPress. Minji downloaded the sticker file and tried to upload it directly, but stopped. She paid for it, so can it really be used anywhere?
Just because you bought a sticker does not mean you own the image.
Purchasing a sticker typically does not mean that you have full ownership of the image itself. It is more akin to obtaining the right to use the image in a specific way and within a defined service.
In October 2026, several sticker products on Naver OGQ Market are listed with “streaming license” as the usage rights. The product pages indicate that these stickers can be used on platforms such as blogs, cafes, games, Open Talk, Naver Talk, Clips, “Chijichik,” and “Lounge.”
If WordPress is not listed, please pay attention.
The moment a file is moved to a site not listed, problems may arise that are different from those encountered within the platform.
Naver uses clicks, while WordPress uses duplication.
In Naver Blog, the process is as follows: users select stickers within the editor, purchase them from the OGQ Market, and then add them to their posts. Users do not store image files separately or republish them.
WordPress is different. You need to download the sticker file, upload it to the media library, and then insert it into a post or as a featured image.
This is not simply a matter of the button positions being changed.
Instead of referring to the internal functions of the platform, this means copying images and making them public on other sites. According to the copyright law of the Republic of Korea, the right to reproduce and publicly transmit copyrighted works belongs to the copyright holder.
This means that creating and sending files so that people can view them may involve separate rights.
Before writing for WordPress, what should you check?
The answer is not “did you buy it?”.
The criteria are whether the license allows use with WordPress and for the actual intended purpose.
If the purchased sticker is authorized for use within the services specified by Naver, it is safest to use it within that scope. If you want to upload it directly to WordPress, the product description must explicitly state that external site usage is permitted.
If advertisements, affiliate links, product sales, or business promotions are included, the commercial use aspect must also be considered. The Naver OGQ Market product page provides usage guidelines while explicitly prohibiting commercial use and unauthorized use.
It is not acceptable to assume something is safe simply because it appears to be a personal post. The actual intended use and the location where it will be displayed must be aligned with the descriptions provided in the product information.
The most common points of failure when verifying directly.
In reality, it is not easy to determine the permissible usage range from the product description. Even if the intended use is stated, it may not be immediately clear whether you can download the file and upload it to an external website, whether you can use it as a featured image, or whether you can include it in posts with advertisements.
After confirming the permissible range, it is best to display the copyright conditions and actual decorations separately within a WordPress post. DecoBlocks’ Section Box (Solid) groups related content within a box, and Highlight (Yellow) prominently displays sentences that require verification, such as usage on external sites or commercial use.
Quotes and sources can be displayed using the “Quote Box – Classic” feature, but this does not constitute permission to use copyrighted material. The principle of not uploading files with unclear licensing remains in effect.
Users may only be able to see their payment history and the author’s name, and may not be able to find the terms of service again. They must compare the platform’s list of usage locations with the actual posting methods used in WordPress, and if there are advertisements or affiliate links, they must also check the commercial usage terms separately.
There are limitations to making judgments alone.
Even if the wording is ambiguous, simply assuming “it will probably be okay” can lead to problems only becoming apparent after the file has been uploaded. Conversely, attempting to directly interpret every copyright issue can require an excessive amount of time and judgment, even for a single small image.
Three misconceptions exacerbate the problem.
“Since I paid for it, I think it’s my image.”
The purchaser may have only obtained the right to use the work, and may not have received ownership of the author’s picture itself. A “streaming license” is not described as transferring ownership, such as allowing the download of a file for redistribution on another website.
Simply seeing the payment screen does not allow you to definitively conclude that WordPress uploads are also permitted.
You need to review the product description again to understand the permitted locations and methods.
If it’s a personal blog, the assumption is that it’s not for commercial use.
If you have placed advertisements or affiliate links on your WordPress site, the situation may be different. If you are placing stickers on content that promotes products or businesses, this should also be considered within a commercial context.
Even if an entire post is not an advertisement, if a post containing a sticker is used for business promotion, it is difficult to avoid the same question.
It must be verified more strictly than posts intended for personal records.
The idea is that it’s acceptable as long as you cite the source.
Indicating the author’s name or the product’s origin does not constitute permission for use. Simply providing attribution does not automatically resolve copyright and public transmission rights issues.
The Korea Copyright Commission also advises that using the works of others beyond the permitted scope can cause problems.
Before looking at the source, it is important to understand the scope of permitted use.
Please select the appropriate option based on the specific situation.
People like Minji, who only write posts within a specific platform, and those who store files on WordPress, should have different choices.
- If you only use the product within the Naver blog platform, you must adhere to the usage restrictions and conditions specified on the product.
- When including content or a featured image in a WordPress post, it is necessary to verify whether external site usage is permitted.
- If it is used for advertising, affiliate marketing, or product promotion, check whether commercial use is permitted.
- If the wording is unclear, select images that you have created yourself or CC0 materials that explicitly state they are for commercial use.
To directly insert a sticker file into a WordPress post, featured image, or social media sharing image, both of the following statements are required: “It can be used on external sites” and “It can be used for commercial purposes.” These statements grant permission for such use.
If you cannot see either of them, it is safer not to use them.
There is also a method to obtain separate permission from the author or copyright holder, including for the purpose of using WordPress and displaying advertisements.
Even if it is a WordPress installation for personal use, it is not exempt if the license is unclear.
It is much more convenient to have materials that can explain the scope of use later, rather than just having a pretty picture.
Ultimately, the purchased sticker can only be used within the areas permitted by the service for which it was purchased.
To reuse it in WordPress or for advertising, you must confirm whether you have obtained separate permission for external and commercial use.
After verifying the license, deploy it to WordPress – DecoBlocks.
If you are using a sticker that allows access to external sites in WordPress, you can divide the roles and arrange them separately instead of mixing character expressions and copyright information in the same way. The “Insert Character Sticker” function allows you to insert character stickers from the installed sticker pack into your posts. The “Section Box (Solid)” function groups related content, such as usage guidelines or cautions, within a box.
If you need to distinguish between the featured image and the main text, you can highlight the key sentences in yellow. For long explanatory texts, you can create a table of contents using the H2 and H3 headings with the “Auto Table of Contents” feature. However, DecoBlocks does not determine whether external websites can be used or whether commercial use is permitted for stickers; therefore, you should check with the product description and obtain separate permission before using them.
Frequently Asked Questions.
Q. Can I use the stickers I purchased from Naver in WordPress posts?
A. We can only consider using the sticker if the product description explicitly states that external sites can be used. If WordPress is not listed among the sites recommended by Naver, it is safer not to upload the files directly.
Q. Can I use the stickers freely if there are no advertisements on my website?
A. First, you must verify that the location is authorized by the license, even if there are no advertisements. Even if it is for personal records, using an external site may exceed the permitted scope if external site usage is not allowed.
Q. Can this problem be easily solved using a tool? What kind of tool should be used?
A. The tools do not determine the scope of the license. Please check the product description for information on external site usage and commercial use, and if anything is unclear, choose images or materials that you have created yourself or for which you have clear permission to use.
Q. How can I add a sticker whose license has been verified to a WordPress post?
A. After confirming the permissible range, you can use the DecoBlocks “Insert Character Sticker” feature to include characters from the installed sticker pack in your posts.
Related conditions can be grouped under the “Section Box (Solid)” section, and important sentences can be highlighted in yellow. However, this feature does not determine whether its use is permitted under the license, so the terms of use for external websites and commercial use must be checked separately.
